Turquoise Mesa Winery

Rebranding Packaging Concepts

About This Project

Turquoise Mesa makes some outstanding wines. Recently, the winery captured best of show honors in the Colorado Governor’s Cup, the state’s prestigious wine competition. Working with the Colorado Wine Development Board, we worked with the winery’s owners to refine their brand positioning communication and to help them significantly elevate the look of their packaging in order to attract new consumers. Our concept designs reflect the uniqueness of the wines, with color and texture coming to life. Clean, elegant and artistic design with shelf impact. Greater potential for impulse sales, trial and future brand loyalty. This is what it takes to stand out and resonate with wine consumers in this highly competitive industry.

Category
Branding, Packaging